Dot.Competent Blog

Digital marketing is an ongoing process. Regularly review your efforts and adjust your strategies as needed. Stay informed about new trends and technologies that could benefit your business....

A loyalty program can help retain customers by rewarding them for repeat business. This could be as simple as a punch card or as sophisticated as a digital rewards program. The goal is to keep...

There are many cost-effective advertising options available, such as Google Ads and Facebook Ads. These platforms allow you to target your ads to specific audiences, ensuring your marketing budget...

Analytics can help you understand what's working and what isn't. Tools like Google Analytics provide insights into your website traffic and customer behavior. This data can guide your marketing...

The key to successful digital marketing is understanding your audience. Who are your customers? What do they need? How do they prefer to communicate? By answering these questions, you can tailor...

Positive customer reviews can greatly influence potential customers. Encourage your satisfied customers to leave reviews online. It's a simple yet effective way to build trust and credibility....

Email marketing is a powerful tool to keep your customers informed about sales, new products, and special events. It's cost-effective and, when done right, can help maintain customer loyalty....

Social media is a great way to stay connected with your community. Share updates, promotions, and helpful tips related to hardware. It's a way to keep your customers informed and engaged without a...

Local SEO (Search Engine Optimization) helps your business show up in online searches made by people in your area. By optimizing your website for local searches, you can attract more local customers...

A website is your digital storefront and your calling card. It doesn't need to be fancy, but it should be easy to navigate and provide essential information about your store. Think of it as an...

The key to successful digital marketing is understanding your audience. Who are your customers? What do they need? How do they prefer to communicate? By answering these questions, you can tailor...

Digital marketing can seem daunting, especially if you're used to traditional methods. However, it doesn't have to be complicated or overwhelming. Think of it as a new tool in your toolbox, designed...